Cookie Policy

1. What are cookies?

A cookie is a very small piece of information that a website stores to save and collect basic information. Many cookies are essential to the operation of our website, for example to allow you to make a purchase or create an account with us. Cookies on our site are also used to customise certain areas of content just for you, and to make your browsing experience more efficient and faster. Our cookies are categorised as strictly necessary, analytical, preferences and advertising cookies. Read on for more details.

2. How we use cookies

Cookies on our website are used for the following purposes

1. To enable you to add items to your shopping basket and purchase them.

2. To enable you to create an account to have information such as order history, or your details remembered for later.

3. To improve the website’s usability by saving you time on making a purchase or tracking your order.

4. To analyse the use of our website through Analytics software such as Google Analytics.

5. 78zin uses cookies for personalised content and ads.

3. Information collected

The cookies our website uses do not collect any sensitive information such as your name, address, email address, or any other contact details.

<H2>Strictly necessary cookies</H2>

Name

Purpose

Magento

Frontend

This cookie is used to identify customers’ sessions which is used for interactions the with Magento ecommerce platform powering 78zin online shop.

Magento

PHPSESSID

This cookie is used to identify customers’ sessions which is used for interactions with the Magento ecommerce platform powering 78zin online shop.

<H2>Analytical cookies</H2>

Name

Purpose

Google Analytics

_utma
_utmb
_utmc
_utmz

These cookies are used to collect information about how visitors use our site. We use the information to compile reports and to help us improve the site. The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. To opt out of being tracked by Google Analytics across all websites visit: http://tools.google.com/dlpage/gaoptout.

ContentSquare_cs_id

_cs_s
_cs_cvars
_cs_ex
_cs_c
_cs_optout
_cs_mk
_cs_rl

These cookies are used to collect information about how visitors use our site. ContentSquare is a performance and operation analytics solution which aggregates usage and frequency data to improve user experience. Statistics created are anonymous.

<H2>Preferences cookies</H2>

Name

Purpose

PredictionIO

This cookie is holding an integer value which is used for identification of the visitor within 78zin personalisation engine.

<H2>Advertising cookies</H2>

Name

Purpose

Rakuten

Stc111474
rmStore
_rmco
_rmco_cs
_rmco_jsv

First party cookies for Rakuten Affiliate Marketing Platform

Bloomreach

__exponea_etc__
xnpe_bac44d98-d736-1 __exponea_time2__
__exponea_ab_[ABTestName]__

These are the cookies for our customer data platform Bloomreach, used for analytics, onsite personalisation and marketing.

4. How do I disable cookies?

To fully disable cookies on our website, you will need to change the settings in your website browser.

Full instructions for all browsers can be found at http://www.aboutcookies.org/default.aspx?page=1

5. Third party cookies and links to other websites

This cookie policy does not cover the links within this site linking to other websites. We have no control over these cookies and encourage you to read the privacy statements on the other websites you visit.

Name

Purpose

Twitter

Anonymously records that a user has clicked on a link or advert from Twitter https://twitter.com/privacy